Buyer's Club

The Italy area at TTG Travel Experience is the largest marketplace for Italy’s tourism offer in the world.
Leading international buyers attend the event in order to meet the best of Italy’s offer and Italian creativity.


A selected number of buyers belong to the Buyers’ Club: around 1,000 operators from 90 countries worldwide.
These decision makers have direct responsibility for purchases.

The whole world in Rimini

The buyers in the Buyers’ Club come from the main countries of interest for the Italian incoming market.

  • Europe and, in particularly, Northern Europe, Germany, the UK, France and Russia.
  • North America
  • Asia: particularly China, South-East Asia, Japan and South Korea
  • Middle East
  • South America: Brazil and Argentina

Who they are

They fall into two main macro-categories:

  • Leisure: tour operators and travel agencies
  • MICE: PCOs, incentive houses, meeting planners, event managers


Register as a buyer?



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